Sales
Sustainable sales is the backbone to any brand. We know how much value a reliable sales team can bring. Depending on the stage you are currently in with your brand, our process includes distribution oversight, local market sales teams, market expansion and state by state budgeting.
SETUP
SALES STRATEGY DEVELOPMENT
Our team will develop a unique sales strategy based on your brand's current needs and footprint. We will work closely with marketing, finance, and operations, helping you develop and manage path to market strategy and monitor market expansion needs.
Budgets will be developed at the distributor level by market, providing a detailed look into what drives long-term sustainable business. We will review your brands trends on a quarterly basis to help determine the need to accelerate or decelerate opening new markets.
We will develop sales programs by market and/or by distributor that align with your sales strategy to create the optimal environment for your brand to thrive and grow.
SHARED SALES SERVICES
After analyzing your current distribution network and footprint, we will pair you with one of our experienced sales professionals. Our philosophy is to only hire veteran sales representatives that are entrenched in their communities from an account and distribution level. Our driven sales team is a vital part of the success of your brand, from distribution to depletions to brand awareness.
ONGOING SUPPORT
DISTRIBUTOR MANAGEMENT
We offer comprehensive support to help your brand maximize the effectiveness of your distributor. Serving as your dedicated point of contact, our team manages daily communications with distributors and their sales representatives.
Designing incentive programs aimed at resonating with both distributors and retailers, fostering mutually beneficial partnerships. We will target both the on and off premise trades to grow your business efficiently and sustainably.
Our team prepares all necessary materials for distributor sales meetings, ensuring seamless communication and presentation. Additionally, we oversee the planning and execution of market and blitzes, maximizing impact within condensed timeframes.
DAY TO DAY MANAGEMENT
As your National Sales Manager, we provide comprehensive support to enhance your sales operations. We focus on developing a robust infrastructure and effectively managing sales personnel to maximize performance.
Our experienced street sales team, have long-term relationships with trade, distribution partners and the local community. We train our sales force to go above and beyond to make sure your brand is marketed properly in both the on and off premise. We use state-of-the-art tools to track our progress for your brand, so you can see what our sales representatives are doing on a daily basis.
OTHER SUPPORT
NATIONAL CHAIN MANAGEMENT
In our approach to national account management, we develop a programming strategy to effectively support chain penetration. We will work with your team to help prepare the materials necessary to present to each national account on and off premise. Our sales team will oversee the inventory and programming on a monthly basis.
Accounting
Our process includes setting up your general ledger, A/P, A/R, formal monthly close process and supporting all areas of accounting.
Operations
Our process includes product development, overseeing production, logistics, and supporting all areas of supply chain management.
Marketing
Our process includes defining your brand, developing a marketing strategy and supporting your day to day marketing needs.
Finance
Our process includes building a proper budget model and measurement tools customized to your brand.